About Us

meraai is a B2B Buyers & Sellers marketplace helping create wealth for SMEs & SMBs in India. We handle Sales, Distribution, Marketing, Logistics and acts as a launch platform for small and new age brands. meraai brings wholesalers, retailers, manufacturers, and brands onto a single platform, creating visibility, to discover better price and providing access to far off markets and most importantly access to credit.

Discover & Access

Retailers can discover & buy a wide range of quality products at best wholesale prices. We cater to a wide range of  packaged, confectionary, snacks, beverages & ready to eat savories staples, oils and other categories from Local Sellers/SMEs.

Launch, Build, Scale

New Sellers/Brands can leverage our retail network and distribution capacity  to launch New products.

Provide Retail rack spaces for product Placements. Sellers get access to do  branding & marketing.

Post Launch, expand to new markets using our retail network and sales force.

Logistics & Scale

Expand your scale of business through our network & relationships.

Our logistics & Supply Chain modules built for scale enables freedom of expansion for you to grow your network for future business.

We offer hassle free on site delivery through our safe & secure logistics, supply chain & fulfillment systems.

Founder's Profile

Vinay Koka

A management professional who started his career as a management trainee with Panalpina in 2012, and later worked with multiple startups at various leadership positions, he brings in over 10 years of diversified experience in Business Operations, Business Development, Project and Program Management across Supply Chain, Logistics, E-commerce & Technology verticals. Has proven experience in managing and leading cross functional teams. Garnered executional expertise in designing, planning, executing projects and new product Rollouts for various FMCG/FMCD & Retail clients in his tenure at various organisations.

Anmol Vijaywargiya

A techie at heart, Anmol has 8+ years of experience in the tech industry and is a NIT Suratkal Alumni.
Anmol started his career with Snapdeal, He was the founding team member at Perpule and led the backend engineering team. Eventually Perpule got acquired by Amazon.
Prior to founding meraai, he was a Senior Product Engineer at Gojek, where he was a part of the engineering platforms team.
Anmol takes keen interest in mentoring and nurturing young talent. He also manages an open blog with his insights on latest trends in the domain of Technology.

Divyansh Goel

A BITS Pilani alumni from the 2019 batch, he has an experience of 3+ years in the tech industry. During his previous tenures, he has worked with startups like Ola, cure.fit and Zeta. 
He started working on meraai along with Vinay and Anmol as the youngest of the bunch, who are trying to solve the challenges faced by the SMEs and SMBs of the Indian retail ecosystem.
His experience is also aided by his family business background, which he has been a part of since his formative years.

A stellar set of people operating in stealth mode. To be updated soon!